When it comes to event execution and production, you need to follow a specific flow. This will ensure everything is prepped and ready to go for the final execution. Here are the event production stages that the teams of every event product company follow.
Event Production Stages
Brainstorm The Concept
The first thing you want to do and this is one of the most crucial steps when it comes to an event, is coming up with the concept or the event idea. If you look at events from a distance, you can see a distinct quality that sets each event apart. That is what makes each and every event unique and so much more fun.
Well, this is what you want to do too. When you’re thinking of executing an event, you can’t just do it on a whim. You have to come up with an idea – a vision in your head, if you will – and that is how you want to bring said vision to life. You want to do everything you can to hit the drawing board and come up with ideas for your event.
This is going to be a great starting point and it’s always fun to have a couple of ideas so that you can mix and match things as you go and come up with your own unique event idea.
Plan The Event
Now that you have an event idea or concept in mind, the next thing you want to do is to bring it to life and the first step in doing just that is to break down the event concept into sizable chunks of work. This is going to give you so much freedom when you’re actually getting things done. Planning is actually the root of any good event production. It gives you a guide as to what exactly should be done to execute your event.
For instance, if you’re having a visual event, then you can break down the planning into small phases, like getting the right venue, setting up the equipment, making it visually appealing, and all that jazz. These small bits will come together in the best way in the end.
Preparation
Now it’s actually time for you to hit the road and get the event planning started. The planning phase was all about that pen-to-paper work and planning things out like a schedule or a timeline. In the preparation phase, it’s all about using said schedule and actually getting things done.
This is where you want to do a lot of brain and legwork to actually get the things done on time and tick things off the checklist as you go. This can include checking the venues, talking to vendors and audio visual rentals MD, and all of those small knick-knacks that make up a good event production in the end.
Pre-Production
Things never go in a smooth, straight line, and you should know that beforehand. There are going to be times when you will have a different idea in mind or realize that what you’ve been planning inside your noggin all this time just isn’t delivering what you want it to.
That is why it is normal to go back and forth with the event planner and suggest changes. This is all part of the process and if you run into this hurdle, then don’t stress. This is literally a stage of event production.
Look, not every idea that pops up in people’s heads is going to be the best, well, unless you’re Christopher Nolan, but still, there are going to be times when you want to change certain things and go back and forth and that is all that can be done in the pre-production phase.
Execution
Now, things are about to get real. This is a sign that you’re almost there in the event production and it’s almost go time. Well, not before you have actually checked a couple of things and for that, you need to take care of the following things.
They will definitely ensure that you’re on the right track and that your event will go as smoothly as you can imagine.
Rehearsal & Checks
First things first, when you’re getting on with the event production, you have to make sure that everything is perfect, and this is why rehearsals are extremely important to conduct. They will help to execute the event, but way before the actual event, and in this way, you can see how the event unfolds and fix anything that you don’t like. This is probably one of the most important parts of event production and you definitely don’t want to miss this.
Speaking of rehearsals, you also want to check the AV setup time and time again. You don’t want things to look and feel very rushed. You want everything to be smooth, from the equipment to all of the background checks in an event. That is how you will know that the event is going to be perfect.
Venue Setup
Another thing that comes in the execution phase is the setup of the venue. You can hire an indoor or outdoor venue as you want. Your venue is in your hands, but that is not all. Now, you have to hook up all of the equipment and necessary materials so that the event venue is ready to be immersed in the vision you want to bring to life.
While you’re at it, you also want to go back and forth and check things that aren’t working properly and fix them. This is something that you’ll have to do until the day of the event, so don’t think that your work is done.
It’s Time To Roll
This is the moment you’ve been waiting for. This is everything that all this buildup has come to and it’s time to show the people who are excited for this event what exactly they signed up for. It’s the main event – pun intended. This is show time and go time for you.
Even though you might think that your work is done and the event will go by smoothly, this is actually the most demanding and stressful part of event production – the actual day of the event. You have to be on your toes and oversee everything. There can’t be anything you missed.
Post-Production
After the event has ended, you have to pack everything up too. This is also one of the most important bits of event production and a phase that you definitely don’t want to skip. This step mainly involves the logistics aspect of things.
You need to gather everything you used for the event, service them if need be, and give them back safely to their rightful owners. Once that’s done, you can pat yourself on the back for a job well done.
Conclusion
Event production is not something that you can just wing and call it a day. There is a lot of prep that goes into event production and with these stages, you know how to execute your event seamlessly. Contact event production services Maryland for a detailed brief on how to plan a successful event.